Olapic Raises $5 Million Series A To Merge Photo-Sharing With E-Commerce

Olapic has today closed a $5 million Series A round led by Fung Capital USA and Longworth Venture Partners, with participation from existing investors including Great Oaks and Scout Ventures.

Olapic lets brands leverage our current obsession with photo sharing by taking user-generated photos and putting them within brand partners’ e-commerce experiences.

When we last heard from Olapic, the e-commerce-based photo-sharing platform was focused on tapping publisher brands, such as Conde Nast and NY Daily News, as well as brands like Pepsi, as the main customers for its service.
Now, however, Olapic believes that e-commerce brands are the key to success, as user-generated photos can almost act as a visual review of various products.

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